According to a recent study, there are nearly 5 billion mobile applications available on both the Apple play store and google play store. With such a large number of applications available, making your application stand out among all others is quite difficult.
However, by creating an Engaging user experience you can move one step closer to the goal of making your application reach a larger audience.
As an entrepreneur, you need to make sure that your application not only reaches the audience but also retains users. In this blog, we will discuss the best practices and tips for creating an engaging user experience for your mobile application. Whether you are an entrepreneur or a developer, these tips would help you to create a compelling user experience. So let’s deep dive into all the tips recommended by Mobile app development company in Dubai.
Top 10 tips to create an engaging user experience for mobile applications
1. Know your target Audience
Knowing the potential users of your application is quite important to create an engaging user experience. One should search for the target audience’s pain points, preferences, and needs. Doing surveys, group discussions and interviews would help you to know such points easily. After this is done, do the analysis and plan the architecture and design of your application to address certain problems. This will help you to create an application that not only users will love to use but also recommend to others.
2. Implement an easy-to-use Interface.
Simple things are always best, and this is the same for UX design Also, Wondering Why? The layman would not always be pleased by a complex wireframe and spend a lot of time trying to understand it. The goal of a developer should be to design a user interface, which is not that complicated and explains things in an easy way for the users so they can easily use the mobile application without leaving them frustrated. Your goal should be to design an application with uncluttered designs.
If we look at the past few years, there has been rapid development in the field of mobile phones. As an outcome, it has become quite essential to design mobile applications that can offer a seamless user experience on all different sizes of the screen even if it’s foldable mobile phones. The best-in-class designed applications can easily adjust to the data and layout visible based on the type of device and screen size. If an application is designed poorly and does not fit well to specific screen sizes then it is difficult to view content correctly and it can annoy the user.
4. Right font
More often, developers design applications to have great aesthetic UX, but the selection of the right font is also important. If any of the users are not able to read the text properly, then they can’t engage with your app or use any of the functionality. At that time, it doesn’t matter how good the design or colorful the app is. So, one should also focus on contract, typography, and font size to provide a seamless user experience to the users.
5. Design as per Market needs.
It is important to design applications after you understand the customers’ requirements. Create the application UX for the targeting audience by implementing the features that they need to be in our application. the research-based approach is quite usual to know the perspective of the user. Most users look for a personalized touch in the application that reflects how developers have paid attention while designing applications based on their demographics, interests, and needs.
6. Always follow the Guidelines
There are some standard guidelines even in the UI field. While you are experimenting with user interactions and navigation, you should look at the present standards and take inspiration from them. One should focus on implementing the core features first and then the minor features. Following these standards is quite important to get your application listed on popular app stores like Google Play Store and Apple’s App Store, as they will review your application based on these criteria also.
7. Be Consistent with Updates to prevent any security issues.
Compliance and Security are two important things that are usually a roadblock for streamlined mobile development. It is important to be aware of data breaches and solutions to prevent them. Moreover, you need to collaborate with the backend team also to prevent any accessibility issues in the application. Overall Security is a major thing that one should consistently monitor, while compliance can be planned on an annual basis.
8. Follow latest Trends
The field of technology is always evolving and so is mobile development. There are a lot of new ways emerging to create amazing designs and looks using new concepts and technologies which a good designer or developer should know. It is always great to stay updated with innovations and new trends to implement new designs and discover new markets or the targeted audience.
9. Use Social Sharing Widgets and Buttons
Adding the social sharing buttons to the application would help you to engage users and allow them to share their experiences across different social media platforms. Social media is known to be a powerful tool to enhance user engagement and promote your application. Implementing an easy design for users to share apps on social media can allow you to monitor activity, provide incentives and customize the mobile application.
10. Always consider customer feedback
Customer feedback is a crucial aspect to design an engaging user experience for the mobile application. Making changes and improvements based on customer feedback can help you to create applications that will resonate with the users and help them to be proactive while using the features. Some of the ways to get feedback are to listen to your customers, analyze their feedback, collect all the feedback, and make appropriate changes.
In conclusion, to create an engaging user experience for your mobile application you need to follow certain standard practices to make the application that not only attracts users but also retains them. One should have a prosperous understanding of the target audience, design an intuitive user interface, choose the right set of font styles, design as per market needs, and much more.
By following these tips, you can create apps that not only users would be always ready to use but also recommend to others as well, leading to the overall growth and success of your business. To learn more about creating a better user experience for your application you can also Hire Dedicated UI/UX Designer to help you with the complete process.
Prashant Pujara is the CEO of MultiQoS Technologies. Restaurant App Development Company in USA where you can hire App developer for your business. He is in charge of the company’s commercial and delivery operations and strategic planning and strategy.